How do I publish a monthly blog post and newsletter with MONA?

Quick answer: ask MONA in chat to set up a monthly agent that drafts a blog post and adds it to your MONA website. For the newsletter, click Audiences under Marketing in the sidebar, pick who should get it, click Export CSV, and send the email MONA writes from your own email tool.

This works on a MONA website, the portfolio site MONA builds and hosts for your studio. If you do not have one yet, see Can MONA build my interior design website?.

How do I get a blog post on my website every month?

1. In chat, ask for the agent in one sentence, for example: "On the first Monday of every month, draft a blog post about a recent project and add it to my website as a new page. Show me the draft before publishing."
2. MONA shows what the agent will do and when it runs. Say yes. It now appears under Agents in the sidebar.
3. Each month the agent writes the draft in its own chat. Read it, ask for changes, then say publish.

When the post is published, MONA adds it as a new page and keeps every other page on your site exactly as it was. Photos come from your MONA Library, so they are hosted with your site. Ask for a specific project’s photos, or upload new ones first.

To change the day, pause it, or delete it, open Agents in the sidebar. Each run uses your studio’s shared credits and is capped at 100 credits. See How do I schedule MONA to do a task every day or week?.

How do I build the newsletter list?

Audiences is its own sidebar item under Marketing (it used to sit inside Contacts).

1. Click Audiences under Marketing. You land on Build an audience.
2. Pick who should get it. Every filter is optional, and they combine:
   • Who: Client, Vendor, Contractor, Tradesperson, Architect, Designer, Referral partner or Other.
   • Pipeline stage (clients only): for example Past client or Active client.
   • On a project that is: by project status.
   • Tagged (any of), City, Trade type, and Not touched in.
3. Check the counts: In this audience, Reachable, No email on file and Unsubscribed. Reachable is how many people the export will include.
4. Optional: type a Name and click Save audience. A saved audience stays live: it stores the filter, not a frozen list, so it grows as your contacts do. It then has its own Export button under Saved audiences.
5. Click Export CSV. The file downloads and a copy is saved to your Library.

How do I send the newsletter?

MONA prepares the list and the email. The send itself happens in the email tool you already use.

1. Ask MONA: "Write this month’s newsletter as HTML from the new blog post." Copy the HTML into your email tool.
2. Import the CSV from Audiences into your email tool.
3. Send.

Every exported row carries a MONA unsubscribe link, so anyone who opts out is marked unsubscribed in MONA and left out of your next export.

Who is left out of the export?

Unsubscribed contacts, contacts with no email on file, and every address on your Do not email list. Bounced addresses and unsubscribes are added to that list automatically. To block an address by hand, scroll to Do not email on the Audiences page, type it in Add an address, and click Add. An address on the list stays blocked even if the contact is deleted and re-imported later.

Past exports, at the bottom of the page, records who exported what and when.

Why does MONA not send the newsletter itself?

Bulk email needs sending limits and sender reputation that your email tool already manages. MONA keeps the list honest (consent, suppressions, live audiences) and hands you a clean export instead of sending on your behalf.

What it does not do (yet)

• MONA does not send bulk email. Use Mailchimp, Constant Contact, Flodesk or a similar tool.
• Monthly posts publish only to a MONA website. For a site hosted elsewhere, ask MONA for the draft and paste it into your own blog.
• Instagram posts are separate. See How do I make Instagram posts and marketing content with MONA? to turn the same project into a post.

Want a hand?

If you want to set up the monthly agent and your first audience together, book a 30-minute setup call at calendly.com/mona-justin/30min.

Related articles

• How do I make Instagram posts and marketing content with MONA?
• Can MONA build my interior design website?
• How do I schedule MONA to do a task every day or week?
• How do I track clients and leads in MONA?
• How do I send an automatic reply when someone fills out my MONA contact form?

Frequently asked questions

Does MONA send the newsletter itself?

Not yet. MONA builds the audience, keeps your Do not email list, and writes the email, but the send happens in your email tool (Mailchimp, Constant Contact, Flodesk and similar). That keeps sending limits and sender reputation where your email tool already handles them.

Where did Audiences go?

Audiences is now its own item under Marketing in the sidebar, at monaverse.com/marketing/audiences. It used to be a view inside Contacts. The builder, saved audiences and Do not email list are unchanged.

Will the monthly post replace my other website pages?

No. Publishing adds the new page and leaves every other page live. A scheduled run cannot delete pages at all. Tell MONA in chat if you want an existing page changed or removed.

Does anything publish without me seeing it?

Only if you ask for that. Set the agent up to show you the draft first, and nothing goes live until you say publish in its chat.

Where do the post photos come from?

From your MONA Library, so they are hosted with your site. Ask MONA to use photos from a specific project, or upload new ones to the Library first.

Who is left out of an exported audience?

Anyone unsubscribed, anyone with no email on file, and any address on your Do not email list, which also picks up bounced addresses. The counts on the Audiences page show each group before you export.

How do unsubscribes get back into MONA?

Every exported row carries a MONA unsubscribe link. When someone uses it, they are marked unsubscribed in MONA and left out of your next export.

How many credits does the monthly agent use?

Each run draws from your studio’s shared credit pool, like a chat, and is capped at 100 credits so a single run cannot drain the pool.

Can I change or stop the monthly agent?

Yes. Open Agents in the sidebar to change when it runs, turn its switch off to pause it, or delete it. You can also ask MONA in chat.